Welcome to Roveroo, a brand born from a lifelong love for pets and a desire to make a difference.

Over the years, I’ve had the privilege of sharing my life with some extraordinary pets - each one has brought endless joy, love, and inspiration into my world. Though my childhood pets have passed on, their memory lives in everything I do, and they continue to inspire me to celebrate the bond between humans and their animals.

Roveroo was created to do just that: celebrate pets and the people who love them. I wanted to build a brand that not only offers high-quality gear for pet owners across the UK, but also supports the wider community. That’s why every month, we donate 10% of our profits to a local charity, chosen by our community on Instagram. It’s my way of giving back, honouring the pets that have meant so much to me, and supporting causes that help others experience the joy of pet companionship.

At Roveroo, we believe that pets aren’t just animals—they’re family. Every initiative we undertake is fuelled by compassion, and every moment we spend with this brand is dedicated to making a difference for pets, their owners, and our community.

Thank you for being part of our journey. Whether you’re shopping for your furry friend or voting for your favourite charity, you’re helping us turn Roveroo into something truly special.

So click the button at the bottom of this page to see all our best selling products. And if you're not satisfied with them for any reason in the first 30 days, i'll give you your money back. That's how confident I am that you'll love them!

P.S. We're currently running a 50% off flash sale, so now is the best time to order if you want a pretty big discount.